A new credit card product was announced today by Chase Card Services in collaboration with InterContinental Hotels Group (IHG).  IHG is the world's largest hotel company in reference to the number of rooms.  The Priority Club Select Visa Card is targeted towards frequent travelers.

The significance of the Priority Club Select Visa Card was that it was purposely created using suggestions from consumers through a private online community which includes members of the IHG's loyalty program.  With the assistance of Comunispace, an online forum was created where consumers can give direct input in the type of features and incentives they would like to see with the credit card.

Vice President of Guest Marketing and Alliances, Lincoln Barrett, said, "" We're constantly looking for ways to enhance member benefits of our hotel loyalty rewards program.""  ""Leveraging conversations through our private online community, ultimately delivered a product that will get our members to their travel rewards even faster than ever before and we know they'll find significant value in that.""

With the input from Priority Club members, the Chase Priority Club Select Visa Card includes such features as a free hotel night certificate and a 10 percent rewards rebate program.  Earning rewards and redeeming them are also less complicated and easier to obtain for frequent travelers.  Senior vice president at Chase Card Services, Tony Glover, said, ""Our goal was to create a card that delivers the strongest possible value to Priority Club members.""  ""Customers are our best resource, so we listened to them. Their candid feedback helped solidify and prioritize features and benefits. The end result is the new Priority Club Select Visa Card - by delivering exceptional value, our intent is for this new card to be first-in-wallet for our customers.""

At its initial launch, the Priority Club Select Visa offers 30,000 bonus points and no annual fee for the first year.  Other key features of the card includes an annual free night certificate, reward points when you use the card, a Gold Elite status for the life of the card, earn points for everyday purchases, and zero foreign transaction fees.